Type:

Experiences

Client:

DEPT LABS

Deliverables:

Concept, Design, Development

Dream With AI

As philosophers, neuroscientists, and engineers debate whether AI will ever possess genuine sentience, we decided to ask a different question: If an AI could feel, what would it dream?

Dream with AI explores that premise by giving it room to unfold. Our team created an AI experience that autonomously generates a new world each night, complete with its own visuals and soundscapes.

It’s an imaginative exploration of what AI might dream if it could feel emotion, inviting you to spend a little time with that possibility… and see how it changes every day.

Autonomous Dreams

Every midnight, an AI dreams a new 3D world. No one prompts or checks it. Automated tests verify it, then it goes live. One new dream a night.

Eye Tracking

Your face is the controller. Blink to move on. Close your eyes to wake somewhere new. Turn and lean to explore. Nothing is recorded.

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We creates joyful digital ideas, products, brand identities and experiences that connect the hearts of brands to the hearts of their audiences.