Type:

Experiences

Client:

Hello Monday

Deliverables:

UI, UX, Concept, Copy Writing, Development

How to Talk to White Kids About Racism

It can be uncomfortable to talk about racism. It can also be hard to know where to start. That’s why two Mondayteers with kids of color initiated the creation of this interactive book — to give parents simple tools to help empower their kids to be forces for good. Racism is a topic that needs to be discussed publicly and honestly. It’s not something that can be solved in a small guide, but we’re hoping that it can be a starting place for families to engage in talks about and actions against racism.

How to Talk To White Kids About Racism is a beginners guide to equip white families to start their journey in life towards fighting racism. That is making an active choice to acknowledge biases and help to create equity for all people, on an individual and institutional level.

Return of the flipbook

To achieve the faux 2.5D flip-book effect we wrote a small custom parallax WebGL Shader that can take the different pages’ individual elements and displace them in a single draw call.

Why it matters

“Many white parents think that if they don’t talk about race or issues of prejudice, their children won’t have any. But the negative stereotypes are part of the air they’re breathing.” Beverly D. Tatum, Why Are All The Black Kids Sitting Together In The Cafeteria? And Other Conversations About Race.

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We creates joyful digital ideas, products, brand identities and experiences that connect the hearts of brands to the hearts of their audiences.